On 11/01/2019 01:58, Nick Odell wrote:
Post by Nick Odell
They endorsed Fernandes guitars - which, as the brand name obviously
implies, were a high-end Japanese range of electric guitars. A Google
Image search on Fernandes Saxon will find you far more pictures of
Graham Oliver than you could shake an... erme... Fernandes guitar at.
The company that distributed them in the UK at that time were clients of
mine and I did a lot of work with them. A little trivia: if you had
bought any new guitar from a music shop up until the mid-eighties, it
might have played "off the wall" but it probably didn't. Most music
shops just took them straight out of their boxes and put them on display
- and to be fair, most music shops didn't know what else to do with
them. The bloke who owned the distribution company had one of those
"It's a crazy idea but it might just work" moments and from then on
every Fernandes guitar was checked, adjusted and set up before it went
to the shops. Result? Slightly higher overheads and much higher sales.
And within about a year most of the other brands were doing the same.
We had a slightly different system. You took all the available £22
Jedson electric guitars the shop had and found the one with the least
distorted neck. If you were a true optimist, you could try the K (Kay?)
guitars at £18 from Woolies IIRC.
My Jedson was actually pretty good. I changed the bridge for an
adjustable one and changed the pickups but ended up giving it to a
girlfriend. And the guitar.
I still have a half decent acoustic guitar, but no matter how many
minutes per year I practise in a year, I still can't get the hang of it.
I blame that Bert Weedon - 'Play in a Day' my arse.